Focus

Disinformation infiltrates our digital spaces through increasingly sophisticated mechanisms. Among them, automated fake profiles—or “bots”—play a central role by artificially amplifying misleading content, manipulating algorithms, and fueling public debate polarization.

This summer, TotalEnergies and Circle K are rewarding their customers with an original digital campaign. Creativeroom designed an online contest where nearly 500,000 participants can win Aquarius bottles. Discover how technology and creativity combine for a unique customer experience.